Business Secret Spices 3: Purpose

Written by James on September 3, 2010 - 0 Comments
Categories: Attitude

How will you achieve your busi­ness goals through the adver­sity you’re guar­an­teed to meet, if you don’t know why you’re doing it?

What­ever you might think of Tony Rob­bins, he expresses the impor­tance of pur­pose beau­ti­fully in this video.  Through a well told lit­tle story he demon­strates why “Rea­sons come first, answers come second”.

This isn’t just hype and moti­va­tional jar­gon — seri­ous busi­ness plan­ning meth­ods like the Bal­anced Score­card are built around this very concept.

Share your spe­cific, fun­da­men­tal rea­sons for being in busi­ness in the com­ments.  How have you built your own RPM?

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