Do as I say, not as I do

We all know it doesn’t work. You know it intu­itively — peo­ple respond to and mimic each other’s behav­iour. It’s how we learn as infants, and we keep doing it our whole lives.

Why then do we think that debate, argu­ment and logic have any place in influ­enc­ing peo­ple to behave dif­fer­ently? If as a leader you are doing the things you expect your peo­ple to do, you won’t have to tell them. The more lead­ers have to talk about change, the less likely it is they are effec­tively enact­ing it.

Ask­ing some­one to “Do as I say, not as I do” is futile!

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